black blue and yellow textile

PROJECT: SHELAI GHOR

Shelai Ghor
Shelai Ghor
SOLUTION

Implementing transparency in the supply chain and utilizing embroidery for financial independence empowers women in Piali. This approach transforms embroidery, a skill familiar to many women in Piali, into a marketable trade, ensuring fair wages and a steady income. This empowers women, breaks poverty and underemployment cycles, and promotes a more equitable community.

CHALLENGE

Piali, a village in South 24 Parganas, faces severe employment and wage challenges for women. Despite their potential, many remain unemployed or underpaid, exacerbated by gender norms that restrict women's access to formal employment and decision-making. Women are often employed in low-paying sectors, stifling economic development. Tailored initiatives focusing on education, skills training, fair pay, and entrepreneurship are essential to empower women and drive community progress in Piali.

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